about concha 

Concha started to tell the story about handcrafting in every piece she did, to know every woman that you deserve everyday to be more elegant 

& more chic without any efforts just with the least possible pieces you wear.

And why concha is special with beaded pieces ? Well, it’s all about our secret materials we use in our pieces to make sure that our pieces not just stronger but also more valuable.

 what we believe 

We truly believe that each of us is like a seashell – even if it’s closed, it holds something precious, beautiful, and full of light inside. 
Handcrafting has always been a deep-rooted tradition in Egyptian culture, and it’s our responsibility to keep it alive and help it grow. 
That’s exactly what Concha stands for: making sure that everyone has a unique piece in their wardrobe, made with love by the hands of an Egyptian woman or girl who loves the craft and creates from the heart – just for it.

Where we started 

Born in 2022, started with 1000$ when dollar was 18.5 
started with a girl who, since she was young, loved to make everything with her own hands. That’s exactly why it began — because instead of every girl saying to her, “Wow, that piece you're wearing is amazing,” she wanted every girl to hear, “Wow, that piece you're wearing is amazing.”
And that’s where the story of Concha began.